IBC2025 in Video: First Look at the ASUS ProArt Display PA27USD

One of the standout displays, quite literally, from IBC2025 was the ASUS ProArt OLED PA27USD, which is going to shake a few things up when it launches in Q1 next year.

Here's our own Matt Gregory introducing this video.

"I've been trying to do this for more than two days, but it's been very hard, because where I'm stood here now is normally a big crowd of people looking at one thing and one thing only, and that's this. It's the ASUS ProArt OLED PA27USD.

"It's brand new. This is first time anybody's got to see it. It's not going to be shipping for a few months yet, but this is something that's getting a lot of attention. Because, frankly, when you look at it, you can see why."

Kaien Chung from ASUS then walks us through the main highlights, including:

• 12G-SDI connectivity for uncompressed 4K60 real-time monitoring
• Thunderbolt 4 with up to 96W power delivery, plus HDMI, DisplayPort, and USB hub
• OLED panel with 1000-nit peak brightness 240Hz refresh rate for Unreal Engine workflows (and gaming...shhh...)
• Rugged design with a built-in handle and magnetic hood for on-set use
• Expected price: €2199
• Availability: Q1 2026

This is going to rock a few boats. See more below.