NAB 2026: ASUS ProArt showcases creator kit at all levels

Whether its monitors for professional grading or content creation, a new laptop, a graphics card upgrade, or more, ASUS ProArt showcased an expanding range of products at NAB 2026 to fit multiple workflows.

ASUS ProArt had an excellent NAB. As our own Matt Gregory, who's your guide for a whistlestop tour around its booth, puts it, "Every year their stand's getting bigger, it's getting busier, and that's because they're having more and more market share, because people are really loving their displays, their PCs, and their laptops."

Monitors and displays

Obviously, the video is where your eyeballs should be headed. There's only so much description of how good a display looks before you need to see it yourself, even with standard YouTube compression. But here's a quick summary.

The hero product attracting a huge amount of attention on the booth was the PQ07U, a 135-inch 4K UHD micro LED display with a 0.78 mm pixel pitch, a significant further refinement on the 0.93 mm pitch of the larger and still-impressive PQ09 (165 inches). An 81-inch variant sharing the PQ09's display technology was also on show.

On the monitor side, two new launches stood out. The PA279CDV is a 27-inch QD-OLED display rated at 1000-nit peak brightness and 120 Hz, priced at under $800. The PA32USD is a 4K HDR QD-OLED with true 10-bit color and a 240 Hz refresh rate, targeting virtual production teams using Unreal Engine and in-camera VFX pipelines. Both sit alongside the PA27USD, an existing on-set monitor with 12G-SDI connectivity that now ships in an optional peli case (a custom Panaro MAX rugged case, to be precise).

Laptops and graphics

Three ProArt workstation configurations were demonstrated, running RTX 5090, 5080, and 5070 graphics cards respectively, with ASUS emphasising its AI workflow partnerships, particularly with Nvidia. Natural language image generation tools were being demonstrated on the stand.

The laptop lineup featured the established P16 with Lumina OLED display, specced up to an RTX 5090; the PX13, available in a GoPro co-branded edition complete with accessories and a dedicated hotkey; and the PZ14 with a detachable screen.

Online masterclasses

ASUS also announced an online masterclass programme covering DaVinci Resolve, Adobe tools, and Nvidia integrations, inviting audience feedback on future course topics. For more information, visit ProArt Create with the Best.