Adobe Introduces Quick Cut for Firefly Video Editor

Adobe has introduced Quick Cut, a new feature in the Firefly Video Editor designed to help creators rapidly assemble a structured first edit from raw footage or other assets.

AI-powered tools designed to move users from a disparate collection of clips to a workable rough cut quickly and easily have proliferated online as of late, and now Adobe releases its own version with the introduction of Quick Cut for Firefly Video Editor.

Quickly Filling the Timeline

Quick Cut lets users upload their own footage or generate new clips inside Firefly, then automatically builds a narrative-first timeline based on a simple text description. The system interprets whether the material is an interview, product demo, vlog, or other format, and constructs an initial edit accordingly. Users can further guide the process by supplying scripts, shot lists, or more detailed prompts.

Users can make several choices before generation to guide the process. This includes selecting aspect ratio, defining duration or allowing automatic pacing, and optionally adding a dedicated B-roll track to keep supporting visuals organized.

Adobe says that Quick Cut is targeting a range of production workflows. Product reviewers can upload long unboxing or testing sequences and have the edit follow their spoken narrative. Journalists can surface key interview moments more quickly. Podcasters can sift through extended conversations, while marketers can organize event footage and supporting material into a coherent starting point rather than manually assembling clips from scratch.

As always, the company also emphasizes experimentation and iteration as a core use case for AI. Creators can generate multiple edit directions from the same footage, combine generated image-to-video material with original clips, and then use Quick Cut to assemble those elements into a first draft that can be refined and finessed through conventional editing controls.

Pricing and Availability

Quick Cut is available now at firefly.adobe.com. Sign up before March 16 and get unlimited image and Firefly video generations up to 2K resolution in the Adobe Firefly app. The offer applies to customers on Firefly Pro, Firefly Premium, 4,000-credit, 7,000-credit, and 50,000-credit plans, and includes unlimited generations with top image models, including Google Nano Banana Pro, GPT Image Generation, Runway Gen-4 Image, as well as Adobe's own commercially safe Firefly image and video models.