When you say you're going to cover the World's biggest televised event, you have to do it in a big way. Here are the facts and figures behind Sony's coverage of the 2014 football World Cup
The football World Cup was first televised in 1954 and is now the biggest televised sporting event in the world - exceeding even the Olympic games!
Since the shadowy, smeary days of analogue black and white television, things have got a bit more complicated. We've been through SD Monochrome to SD Colour, HD, 3D (remember that?) and now - we think this will be around for a bit longer than 3D - 4K.
Exactly how complicated is shown in the infographic below. And if you want the full set of statistics, turn the page to see Sony's ultimate guide to their presence at this ultimate football festival.
Turn the page for Sony's Ultimate guide to their World Cup set-up