Prime Day 2026 is live and some of the discounts are genuinely significant. Here are 10 camera and storage deals verified this morning, and not all from Amazon.
Unless you've been hiding under a rock for the past few days, you will be aware that Prime Day is upon us and the annual sales frenzy has sparked into action once more. Amazon started it to mark its twentieth anniversary in 2015, and since then it's turned into an annual event that spreads far beyond just the Amazon servers.
We've already covered the ins and outs of how not to get ripped off during Prime Day, which is kind of a complex topic as the host itself indulges in so much behavior that can be described as shady at best. But for all the unnecessary hype and hoopla surrounding it, there are some deals that are worth checking out.
Here are 10 of the best for the US market, and not all are from Amazon. Prices and links were all verified as of 07:00 UTC, but as you'll be more than aware things can change swiftly when it comes to online retail.
The biggest single saving on a pro-grade body that we’ve found so far this year. The Z8 packs Z9-level performance into a lighter frame with 45.7 MP, 8K RAW, and 4K120p. Offer expires 26 June at 8:30 PM ET.
View at B&H Photo
2. Canon EOS RP was $999, now $617.49 at Walmart (save $382)
Note, this is listed as the International Version, meaning no US Canon warranty. That’s worth factoring in, as any servicing will have to be done through third-party repair.
View at Walmart
Fujifilm's half-frame digital with Film Simulations and a film-advance lever. Originally considered a quirky curio only, rapidly became a best-seller. Available in all three colorways.
View at Amazon
4. Nikon Z6 III was $2,696.95, now $1,996.95 at B&H Photo (save $700)
Partially-stacked sensor, 6K RAW, 4K/120p. Offer expires 26 June at 8:30 PM ET.
View at B&H Photo
5. Sony
The a7 III is long-served but still a proven 24 MP full-frame workhorse, and $600 off makes it competitive against newer budget full-frames.
View at B&H Photo
6. Canon EOS R5 Mark II was $4,399, now $3,899 at B&H Photo (save $500)
45 MP stacked BSI sensor, 8K 60p RAW, 4K/120p. A serious hybrid body at a meaningful Prime Day discount.
View at B&H Photo
7. DJI Osmo Pocket 3 was $499, now $378 at Amazon (save $121 -- lowest-ever price)
Confirmed live. This Prime Day listing bundles in the Magnetic Mount Stand, Non-Slip Desktop Mount, and screen protector alongside the standard camera. It has, of course, been superseded now by the Pocket 4, but it’s still a capable machine. And, y'know, you can also actually buy it.
View at Amazon
8. Nextorage 1 TB CFexpress 4.0 Type A was ~$900, now $424.99 at B&H Photo (save 53%)
Sony-exclusive format (CFexpress Type A), but at 53% off this is a very decent deal given the direction memory prices are heading on a VPG-400 card rated to 1950/1900 MB/s. Suitable for 8K RAW on the a1, FX3, FX6, and FX30.
View at B&H Photo
USB 3.2 Gen 2×2 portable drive. Essential kit for field backup and card offload.
View at Amazon
10. Lexar Professional 2000x 512 GB SD UHS-II V90 was $639.99, now $479.99 at Amazon (save 25%)
Top-spec V90 SD card for high-res bursts and in-camera 4K/8K on Canon, Nikon, Fujifilm, and Panasonic bodies.
View at Amazon