Adrian Pennington

Adrian Pennington

Adrian has been writing about the media industry for 20 years in a wide number of leading publications. He is a longstanding member of The IBC and ISE Daily teams, International Editor for CinemaEditor, award winning film critic, conference moderator and copywriter of white papers, press releases and marketing materials for a wide range of organisations. He lives in Liverpool and absolutely loves it.

The coming revolution in holographic video technology has been given a boost with the unique approach of Spanish start-up Wooptix. It has presented the first single lens light field camera capable of capturing light field video in real time and it does so using a liquid lens.

This week in Las Vegas, the Consumer Electronics Show hosted 170,000 punters and 4,400 exhibitors many of which – like Samsung – have stands the size of an airline hanger. Impossible then to sort the wheat from the chaff, but RedShark has had a go and offers up six of the best from the world’s gadget extravaganza.

KanDao Qoocam 8K: The world's smallest 8K 360 camera?

Published in VR & AR

Affordable 360 cameras have always had one big limitation. Resolution. All this is about to change with the KanDao Qoocam 8K, an affordable, and very small, 360 camera that allows 4K 'overcapture' output, could be the device we've been waiting for.

Volumetric video: now you can try it for yourself!

Published in VR & AR

Prince thought the idea “demonic” but holographic proxies for pop stars are closer to the bone than ever. In a claimed world first, a single by Brazilian chanteuse Laura Rizzotto has been released, accompanied by an AR ‘holographic’ app. Fans can see her performing the track in virtual three-dimensionality anywhere they point their phone.

Stone, papyrus, paper... the history of recorded information suggests that a physical medium has the best chance of long term survival. It’s a problem that Hollywood studios have long grappled with by retaining archival film prints of movies in the knowledge that, contrary to many digital, optical or cloud-based formats, it will safely last a century.

Actors worried about the passage of time need worry no more. De-aging has, well, come of age, and an episode of The Righteous Gemstones shows just how effective it now is, without any of the huge budgets and time that it used to require.

Like a scene from the unforgettable 1966 sci-fi fantasy Fantastic Voyage starring Raquel Welch, surgeons can enter the smallest veins of the human body and take video with a sub-miniature camera that is officially the world’s smallest.

This is extremely clever advertising tech

Published in Production

The perimeter boards surrounding sports or music events are habitually activated with sponsored virtual graphic overlays during broadcast coverage, opening up new revenue streams for broadcasters and rights owners. So far, so corporate, but a Swiss company has come up with a novel solution which enables broadcasters to show sports fans in different countries different perimeter advertising simultaneously and with the same live streamed event.

Minority Report has a lot to answer for, not least the stimulus given to a million articles like this about the future of the human-machine interface. Controlling internet-connected devices with gesture and voice is widely seen as the future but nothing has come close to the slick air interface imagined in Steven Spielberg’s 2002 movie.

3D’s comeback is inevitable - but next year?

Published in Production

Like the Python parrot, it was only restin’. Far from dead, stereoscopic 3D was always due for resuscitation once the technology for glasses-free (auto-stereo) high-fidelity multi-viewing could be solved.

Forget 8K, are you ready for 32K?

Published in Technology & Computing

With 8K suddenly all the rage and as specifications for 8K tellies have just been agreed, there are already concrete steps to double and even quadruple the number of pixels for display.

Facebook now wants your thoughts, literally

Published in Production

When Facebook made a two billion dollar play for Oculus Rift it triggered the first rush to mainstream VR. Now it’s spent half that amount buying a company that makes mind reading technology. The brain-computer interface race is on.

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