Adrian Pennington

Adrian Pennington

Adrian has been writing about the media industry for 20 years in a wide number of leading publications. He is a longstanding member of The IBC and ISE Daily teams, International Editor for CinemaEditor, award winning film critic, conference moderator and copywriter of white papers, press releases and marketing materials for a wide range of organisations. He lives in Liverpool and absolutely loves it.

3D’s comeback is inevitable - but next year?

Published in Production

Like the Python parrot, it was only restin’. Far from dead, stereoscopic 3D was always due for resuscitation once the technology for glasses-free (auto-stereo) high-fidelity multi-viewing could be solved.

Forget 8K, are you ready for 32K?

Published in Technology & Computing

With 8K suddenly all the rage and as specifications for 8K tellies have just been agreed, there are already concrete steps to double and even quadruple the number of pixels for display.

Facebook now wants your thoughts, literally

Published in Production

When Facebook made a two billion dollar play for Oculus Rift it triggered the first rush to mainstream VR. Now it’s spent half that amount buying a company that makes mind reading technology. The brain-computer interface race is on.

Google claims era of quantum supremacy.

Published in Technology & Computing

Google claims to have built the first quantum system capable of a calculation that cannot be done by any normal computer. This means that it’s passed some sort of threshold called ‘quantum supremacy’ and while we don’t need to worry about transcending to the digitalverse just yet, it’s a milestone that’s worth reporting.

The day when you can no longer distinguish real things from synthetic objects has come a step closer if you believe the claims coming out of Light Field Lab and more pertinently its latest investors.

VR is something that divides opinion. But when it is combined with the Unreal games engine, it is transformed into a cutting edge film sequence visualisation tool, complete with virtual cameras. This is the future, now.

The latest version of Samsung’s flagship smartphone the Galaxy Note recently went on sale and it includes some pretty stellar camera specs.

The falling green code which opens all The Matrix movies represents the encoded activity of the virtual reality environment (aka the Matrix). An earlier version of digital rain, to which the Wachowskis’ paid homage, is the 1995 manga classic Ghost in the Shell. The idea has now been given a fresh twist as an art exhibit and it’s arguably more sinister, less sci-fi than ever.

Our palm lines and fingerprints are as unique as our face and the movement of our fingers and hands as expressive as our eyes but animating them has proved as tough a challenge as overcoming the Uncanny Valley.

VFX simulations, especially of photoreal digital humans, involve painstaking scanning, modelling, texturing and lighting, but the latest technologies might soon allow anyone to generate high-fidelity 3D avatars out of a single picture and create animations in real-time.

Microscopically small LEDs are the future of displays

Published in VR & AR

MicroLEDs are the revolutionary new display technology that will form the future for all types of gadgetry that requires a screen.

One of iOS13's new features is one that corrects your eye contact during FaceTime calls. It's most certainly clever, but is it a bit too freaky as well?

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