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Hollywood equipment house AbelCine has been serving the needs of professionals for years. Now they're educating pros too, with two videos explaining Sony F55 camera and post workflow.

First street prices for Sony's F5 and F55

Published in Business

Sony caught the entire industry on the hop with their low list pricing for the recently-announced F5 and F55 4K-capable cameras, but now we're seeing the first street prices, and they are, of course, even lower!

New Sony 4K announcements: What does it all mean?

Published in Technology

So, we've seen the announcement from Sony of two new 4K cameras, new codecs, new recording media and a new 30" 4K LCD monitor. Just how significant is this, and is this the 4K Tipping Point, at least for production, if not all the way to the home?

We don't think anyone was expecting this. This is such a NON Sony thing. Sony has just announced on their Community website that the Sony F5 and F55 will be able to have a hardware upgrade to two of the most popular post production formats: ProRes and DNxHD

Sony F55/F5 gets 4K 444 RGB!

Published in Production

Sony outdoes itself with a major firmware update for the F55 and F5 cameras, enabling true 4K RGB recording, among other goodies.

Sony F55 hands-on with video tour

Published in Production

I recently had several hours to play with a pre-release Sony PMW-F55 camera. Sony also supplied me with 2 64gb SxsPro+ cards, the AXS-5 4K recorder, one AXSM 4K media storage, the new LCD viewfinder, the new Olivine battery, and last but hardly least, a new Sony 85mm prime lens

Sony announces F5 upgrade path to F55 and new A7s full frame 4K DSLR - and reveals a new, confident stragety for media production at their 2014 NAB press conference

UK sees the biggest ever order for 4K hire equipment

Published in Business


Procam, a UK-based hire company, has shown a huge commitment to 4K by placing the biggest ever order for equipment by a hire company with Sony

Ned Soltz, our East Coast correspondent, has all the details on the new Sony pricing, and how it will stir up the Digital Cinematography marketplace

We understand that Sony's prices for the F5 and F55 cameras will be released on Tuesday 27th November. This eagerly awaited announcement has the potential to reshape the digital cinematography landscape

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