RedShark News

The Sony F65 is now an Indie Film camera!

Published in Production

It's kind of surprising to see a top-end camera like the F65 being used in smaller independent films. But the reality is that it's not so expensive and difficult to operate that it's out of range of this type of production. And here's the proof

Taken with something of a sense of irony, a camera phone can't do justice to the magnificence of an 8K, 33 megapixel video screen.

What's the way forward with video. It's not, it seems, more resolution. What people want is better, not more, pixels

Sky and other broadcasters tight-lipped on 4K

Published in Business

Sky TV (one of the UK's major broadcaster and widely viewed across Europe) is remaining tight-lipped about their plans for 4K. RedShark contacted them recently with an interview request and the response was that no-one was available. This is in stark contrast to when they were launching 3D, when they were somewhat more effusive about their 3D roadmap

World Cup games to be captured in 8K

Published in Production

FIFA is making plans alongside Japan's NHK to capture some of the games from this summer's World Cup in Brazil in 8K. And the footage will be down converted to 4K to help 4K producers. Down converting to 4K! You read it here first!

UHD is the new HD. Confused? You will be.

Published in Business

The mighty Consumer Electronics Association has defined 4K as UltraHD. Kieron Seth reports

The 4K evolution is not about 4K

Published in Business

For consumers, the switch to 4K is inevitable. But the transition may not be as impactful for manufacturers as they hope. Here’s why, and what consumers really want.

Despite the frivolous nature of the Eurovision Song Contest, the EBU is does work that is beneficial to broadcasters across the world

NHK & Mistubishi’s 8K HEVC encoder

Published in Technology & Computing

It looks unassuming, but this lump of rack unit kit is part of the future of broadcast. Given that five minutes of uncompressed 8K can take up an entire terabyte of storage, harnessing the power of HEVC to squash it down into something both storable and transmittable is a worthwhile venture. NHK and Mitsubishi have been the first to do it with this 8K encoder.

It dawned on me just the other day: we are living in the future. There is so much innovation and new technology around us that it no longer feels like we're merely living in the present. It's as if we're in a science fiction movie where we've been transported forward by ten or twenty years

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