The big camera announcements this year have been for large (in terms of capability), top-end cinema-type devices. That's all very exciting. But it does actually take time for cameras to be evaluated, bought, and then used in a production. That's why we're only just starting to see major feature films being made with Sony's natively 4K F65 (After Earth, with Will Smith, for example)
Sony’s latest entry into the switching market was first shown at NAB 2013 – the Anycast Touch. With availability scheduled for later this year we had the opportunity of putting a pre-production unit through its paces. Mark Johnson reports
The problems of fixing lenses to mounts they were not designed to use.
Unlike the vast majority of independent films, we decided to film “La Vie Nous Appartient” with a high-end camera - in this case, the Sony F65. This might have seemed a somewhat daunting task, considering our more than low budget, and our choice to film all by hand in a rocky terrain. But it was important to us to give our sensitive story the quality it deserved
Well, this is fascinating.
Revealed in Sony's blog is not just that the Sony Bravia 4K 84" TV will upscale HD to 4K using a dedicated chipset (that's not surprising) but that it will come with what Sony describes as "the world's first 4K Ultra HD delivery solution, complete with pre-loaded, native entertainment". This will include "full length feature Hollywood productions".
"One Sony" has been the buzzword at the Electronic Giant's headquarters around the world for some time now. It means that if all the disparate arms of the organisation pull in the same direction, helping each other where possible, then it will make it a much more efficient and competitive entity
This is a product that I wouldn't normally look at. Binoculars for me are purely optical devices and while they're useful, of course, sometimes, they're not something I pay much attention to. So it was with a mild feeling of indifference that I watched this video. But then it dawned on me that the whole industry should be looking at this new Sony product
Sony keeps the firmware updates coming, this time adding improvements and features to the F55 and F5 cameras.
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