Every four months, all the rumours and speculation around Apple momentarily pause as the company reports its quarterly earnings. Whatever the corporate spin or trendy market analyst theories, CEO, Tim Cook, and CFO, Luca Maestri, turn up to take questions on the cold, hard numbers. By K Stewart.
The new iPad - now in its second generation only months after the first Retina device - has the highest resolution screen ever seen on a mobile device, with significantly more pixels than even a full HD (1080p) monitor. There's room for a full HD picture and other data or UI elements all round it.
Apple makes quarterly statemements on its commercial progress during the year. There are often hints about future directions contained in these legally-necessary announcements. Keith Stewart reports
On the day that Apple unveiled its latest financial results, marketing packs hit the media promoting the 'computer we were insane to build… the new Mac Pro.’