RedShark News

Avid launches DNxHR resolution independent codec

Published in Post & VFX

 Avid products will now finally support 4K natively so that you can edit 4K in real time instead of using a proxy, but there have been a few surprises with this announcement at IBC

Sony explains its new 4K codec: XAVC

Published in Technology & Computing

Do we need yet another H.264 - based codec? Sony thinks that we do, and explains why

The art of Motion Tracking

Published in Post & VFX

For most of the history of film, if you wanted to insert something into the picture that didn't exist,  the camera had to be stationary. Motion tracking allows artificial objects to be inserted convincingly into real footage. Phil Rhodes explains

Samsung's NX1: The first 4K camera to record in H.265

Published in Business

Samsung uses the occasion of Photokina 2014 to launch a camera that's sure to entice not only photographerss, but may lure video shooters as well, featuring 4K recording to H.265, a world's first.

Could VP9 be the codec for 4K Blu-Ray?

Published in Studio & Broadcast

 Even though many pundits think 4K will be delivered by streaming, there are plenty of households still with slower broadband for whom this will not be an option. Now, it seems, Google's free VP9 codec might be a candidate for a new "Blu-Ray" format

Phil Rhodes doesn't mince his words in wondering why not!

Redshark's only 10 months old, and our readership is growing all the time. So if you're a new arrival here you'll have missed some great articles from earlier in the year

H 265 is the new H 264

Published in Studio & Broadcast

The (draft) specification for H.265 is out. What is it, and what does it mean for the video industry? We get an expert's view.

Sony's XAVC is used across an increasing number of its professional camcorders. Why did they choose yet another format? There were good reasons, as we explain below

The art of Colour Rendering

Published in Post & VFX

Human beings come in a variety of exciting colours. Rendering those colours in a pleasing way has been a goal of photography since before photography actually had colours, but it's always going to be an incredibly subjective issue

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