A show’s look is a powerful storytelling cue that helps orient an audience to a story’s intended genre and tone. In general, comedies look sharper, bluer, and more immediate. Dramas look more diffused, warmer, and past tense. It is the cinematographer’s responsibility to create a look that is consistent with the program’s genre from the very first frame. In this article Barry Braveman looks at how this can be achieved.
REDRAY, RED's 4K player, is real, and it's just started shipping
RedShark contributor Phil Rhodes pointed out something to me the other day that sounds obvious when you hear it: that camera makers never used to make film, and yet - if you can remember that far back - it is the film that determines the quality and feel of the photograph (and the lens, of course), not the camera
There's always a moment when the harsh nature of reality is crystallised; when however hard you try, you can't pretend any more that things are OK. For most people, this type of thing happens when they get their first credit card bill after Christmas. For Red, one imagines, their corporate hearts stopped for a moment last Tuesday, 30th October, when Sony revealed the scale of their new camera ecosystem.
Could this be the first moving footage from the new Red Dragon sensor?
We're very excited about this video. It is filmed using HDR (High Dynamic Range) and gives the video a very distinctive look that is entirely appropriate for its subject matter: New York. And it may just be a very important moment in the history of film-making