Sigma surprised a few people when they announced their new 18-35mm zoom lens with a constant f/1.8 aperture back in April. Now they've surprised a few more by announcing the price - $799
Hidden under the surface, there are some very big changes happening with the big manufacturers
The Canon 1DC is a curious camera. Based on a top-end DSLR design, with essentially only some additional firmware it becomes a 4K camcorder as well. But where does it fit into the increasingly complex matrix of options around high res, high dynamic range (i.e. RAW) devices that are available today at approximately affordable prices?
Most people assume that quad/hexacopters are built that way because they're easy to position in space. But wait till you see this
Here's a really good side-by-side comparison between Canon's EOS 5D mk III (with the Magic Lantern mod) RAW output and the Blackmagic Cinema Camera
Most of us despair when we see technology and science presented to a non-technical audience on TV. It's not easy to explain stuff in the short time available, but often it's over-simplified to the point of being nonsensical. So how does a national UK broadcaster deal with the topic of 4K?