Have a close look at this video clip. It’s an advert for a high-end kitchen worktop manufacturer. Watch it in 720p, and look as closely as you can at the camerawork, the clever use of depth of field, the lighting, and particularly the fresh fruit.
And then reflect on the fact that no cameras - or indeed fruit - were involved in the making of this at all.
Guest author and Blender expert Gottfried Hofmann details the new features in Blender 2.75, the latest version of the popular and increasingly powerful open source 3D modelling and animation suite, including stereoscopic workflow and Cycles on AMD GPUs.
More hyper-realistic CGI, with innovative motion capture techniques
Is CGI actually making films less convincing?
With computer graphics power increasing faster than Moore's Law, we've come a long way in seventeen years...
A really great resource for anyone wanting to learn this complex software
A high-end rendering technique that was previously only availble on workstations (and even then very slowly!) is coming to your phones