This is the first of our series looking at people who run a video production business focusing on their strategy and their technology. Mark McCarthy of Sparky Media Productions specialises in very high quality video which is increasingly obtainable on lower-cost equipment - although he's not afraid to use high-end kit where necessary.
The NAB exhibition in Las Vegas starts on Monday 8th of April, and the RedShark team is packing its bags ready for a long flight to Nevada on Friday. Stand by for NAB's big and surprising announcements
Atomos has finally released their Avid DNxHD upgrade for Ninja-2 field recorders. First hinted at over a year ago, the new firmware upgrade will allow direct capture from HDMI sources into the Avid format, which is usually lossless at higher bitrates
When the first external recorders for DSLRs came out in 2011, there was a drawback: they didn't work with DSLRs! Now, slowly, that is changing, but the 5D mk III is the big one and now, with its newly released firmware, a clean HDMI output is available to record externally
A new video showing the C100 in detail and how it might be used with an external recorder for even better images
We're following a bit of a theme here: ProRes versus in-camera recording. Here's an extremely interesting clip with a split-screen demonstration of ProRes vs a Canon C100's internal codec which is 24Mbit/s AVCHD
While it's tempting to think that with the Magic Lantern EOS raw hack out in the open that normal, compressed video will never be good enough again, that's taking far too strict a line on it. The fact is that the conventional video output from cameras like the EOS 5D MK III is very good indeed with the exception of certain well-known issues like moire and rolling shutter