There's always a moment when the harsh nature of reality is crystallised; when however hard you try, you can't pretend any more that things are OK. For most people, this type of thing happens when they get their first credit card bill after Christmas. For Red, one imagines, their corporate hearts stopped for a moment last Tuesday, 30th October, when Sony revealed the scale of their new camera ecosystem.
Mega camera comparison: Nikon D5200, Blackmagic Cinema Camera, Nikon D600, Canon 5D mk III, Canon C500, Sony F55, Red Epic, ARRI Alexa
You may think that the world doesn't need another expensive storage format when generic storage is getting cheaper and faster all the time - but this new RED format guarantees performance in situations where your footage is almost inevitably going to be worth many times more than your memory
With REDs Dragon sensor grabbing most of the headlines, there was some very interesting tech launched by RED at NAB that you might have missed. Heres a roundup
RedShark contributor Phil Rhodes pointed out something to me the other day that sounds obvious when you hear it: that camera makers never used to make film, and yet - if you can remember that far back - it is the film that determines the quality and feel of the photograph (and the lens, of course), not the camera
7 days of filming, 2 days for still photography, 9 locations, 6 camera units, 7 captains, 5 production support boats, 45 crew members; shooting with Arri Alexa, Red Epic, Phantom Flex, Phantom Miro, Sony F3, Techno Dolly, Cineflex
RedShark Technical Editor Phil Rhodes profiles Monocle, a new utility from ClipToolz that converts raw color into a black-and-white result that approaches a 'true' monochromatic image.