RedShark News

REDRAY is real. Pictures are stunning

Published in Distribution

REDRAY promises high quality 4K delivery and even streaming, and for the first time, we've seen the results

Filtering Your Look

Published in Production

A show’s look is a powerful storytelling cue that helps orient an audience to a story’s intended genre and tone. In general, comedies look sharper, bluer, and more immediate. Dramas look more diffused, warmer, and past tense. It is the cinematographer’s responsibility to create a look that is consistent with the program’s genre from the very first frame. In this article Barry Braveman looks at how this can be achieved. 

RED draws battle-lines for 4K film distribution

Published in Distribution

A day is a long time in digital video technology. And what we now know is that the battle-lines have been drawn for the fight over 4K delivery. Is this simply a squabble between obscure and proprietary systems, or the end-game in the democratisation of cinema that started with the RED One, and blossomed into the plethora of affordable cameras that start with DSLRs and go all the way up to the new Sony F55?

RED comes clean

Published in Business

Red comes clean, saying "yes, we are late on almost everything, but it's worth it because what we do is great and changes everything for the better". (Our paraphrase - exact text follows)

Future Camera Utopia?

Published in Technology

Modular cameras, new entrants, and a shake up of the old guard; these are interesting times for the world’s camera manufacturers and potentially bountiful ones for the world’s camera consumers.


More powerful than '95% of laptops', the Haswell equipped Surface Pro 2 was shown processing 6K videos at Microsoft launch event. K. Stewart reports

RED, the makers of the beyond-4K cinema cameras, have a vested interest in making you want these higher resolutions. But they do explain it very well

NAB 2014: Red Dragon - Monochrome in 6K!

Published in Technology

The Red Camera company really likes to be at the forefront of camera resolution and to that end it has now released a monochrome version of its Epic camera with a 6K Dragon sensor.

4K cameras: A rundown of what's available now

Published in Production

In between IBC and NAB, most of the newly-announced 4K cameras are on sale. So before the expected avalanche of 4K announcements and previews at NAB, we thought we'd ask Phil Rhodes to run though what you can buy now

New "Mini-Mag" media format for RED cameras

Published in Production

You may think that the world doesn't need another expensive storage format when generic storage is getting cheaper and faster all the time - but this new RED format guarantees performance in situations where your footage is almost inevitably going to be worth many times more than your memory

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