RedShark News

UHD is the new HD. Confused? You will be.

Published in Business

The mighty Consumer Electronics Association has defined 4K as UltraHD. Kieron Seth reports

The 4K evolution is not about 4K

Published in Business

For consumers, the switch to 4K is inevitable. But the transition may not be as impactful for manufacturers as they hope. Here’s why, and what consumers really want.

The Peril of 4K: Our Craft is Being Threatened!

Published in Business

4K resolution images enable plenty of post-camera hanky-panky.  Shooters embracing very high-resolution cameras must be aware of the downstream perils and threats to the craft that can pop up around them.

Sky and other broadcasters tight-lipped on 4K

Published in Business

Sky TV (one of the UK's major broadcaster and widely viewed across Europe) is remaining tight-lipped about their plans for 4K. RedShark contacted them recently with an interview request and the response was that no-one was available. This is in stark contrast to when they were launching 3D, when they were somewhat more effusive about their 3D roadmap

Taken with something of a sense of irony, a camera phone can't do justice to the magnificence of an 8K, 33 megapixel video screen.

IBC2013: What We Learned

Published in Articles

In many ways IBC2013 was a quiet show. Yes it boasted record visitor numbers, but few things happened out in Amsterdam that hadn’t been predicted beforehand: namely HEVC-powered 4K is on the horizon, the second screen is increasingly important to broadcasters’ plans, and higher frame-rate imaging is moving closer and closer to mainstream acceptance. Andy Stout looks back on five days in Amsterdam

World Cup games to be captured in 8K

Published in Production

FIFA is making plans alongside Japan's NHK to capture some of the games from this summer's World Cup in Brazil in 8K. And the footage will be down converted to 4K to help 4K producers. Down converting to 4K! You read it here first!

Gaming in 8K is here. But it's very slow!

Published in Technology

It's just an experiment or hack, but it is real. A computer game running (albeit very slowly) in glorious 8K

8K & Omnicam: more World Cup innovation

Published in Production

The 4K broadcasts from the latter stages of the World Cup in Brazil might have grabbed all the headlines, but Japan’s NHK also oversaw the capture of nine — yes, nine — matches in 8K, while the Final was also captured in 360° panoramic video too.

It dawned on me just the other day: we are living in the future. There is so much innovation and new technology around us that it no longer feels like we're merely living in the present. It's as if we're in a science fiction movie where we've been transported forward by ten or twenty years

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