We're not sure what's going on here, or why. We don't think this is the answer to starvation and conflict in the world, and it's not going to going cause a massive rift in the spacetime continuum.
Apple makes quarterly statemements on its commercial progress during the year. There are often hints about future directions contained in these legally-necessary announcements. Keith Stewart reports
On the day that Apple unveiled its latest financial results, marketing packs hit the media promoting the 'computer we were insane to build… the new Mac Pro.’
All you need is an iPhone, some tape, some luggage - and an airport terminal...
You wouldn’t expect the video business to take lessons in innovation from a company that makes low-cost mixing consoles. But, in the case of the Mackie DL1608, it probably should.
The new Mac Pro is a video editing monster, with specifications that have never been seen before, and all packed into a miniature cylinder. This is RedShark's definitive report on Apple's Fall event