4K Ready? 4K Now! One of the things that was most noticeable about IBC2014 was that 4K is now very much a part of the mainstream. That’s not to say there wasn’t still room for debate, though.
The biggest test for any camera is how it looks in a top-quality cinema
This article was extremely popular when we first published it. In case you missed it first time - here's a second chance to read it. Sony's XAVC is used across an increasing number of its professional camcorders. Why did they choose yet another format? There were good reasons, as we explain below
True to its overarching philosophy of providing an end-to-end 4K ecosystem, Sony is about to launch a 4K television post production unit in the Capra Building at Sony Pictures in Culver City, according to The Hollywood Reporter