RedShark News

Sony Camera tease: The New "F"

Published in Production

Over the past week Sony’s CineAlta Twitter Feed (@CineAltaNews) has been buzzing hints of an upcoming product announcement on October 30. Ned Soltz, RedShark's reporter in New York, sums up the speculation

10 reasons why 2014 will be the Year of 4K

Published in Business

4K has been on the mind of producers, cinematographers, editors and other pros for some time now. But 2014 will be the year it breaks wide for video professionals and consumers alike, and here’s why

In recent memory, it seems there has been one name in the inexpensive sport camcorder market: GoPro. Its HD Hero camera set the bar for quality and versatility at a consumer-friendly price-point.

Sony's astonishing World Cup statistics

Published in Business

When you say you're going to cover the World's biggest televised event, you have to do it in a big way. Here are the facts and figures behind Sony's coverage of the 2014 football World Cup

IBC2013: What We Learned

Published in Articles

In many ways IBC2013 was a quiet show. Yes it boasted record visitor numbers, but few things happened out in Amsterdam that hadn’t been predicted beforehand: namely HEVC-powered 4K is on the horizon, the second screen is increasingly important to broadcasters’ plans, and higher frame-rate imaging is moving closer and closer to mainstream acceptance. Andy Stout looks back on five days in Amsterdam

Sony’s Successful 4K Soccer Screening

Published in Studio & Broadcast

 However uneven the action on the field may have been, the broadcast technology behind the World Cup has been an enormous success with Sony’s live 4K screening of the Germany vs France match setting the bar for the next tournament in Russia in 2018. By Paul Saint.

UK sees ‘huge demand’ for 4k production

Published in Production

According to UK hire outfit Procam TV, which you will recall has recently spent over £500k on Sony 4k cameras, demand for 4k acquisition in the UK is ramping up impressively.

Sony's 4K TVs are upgradable to HDMI 2.0

Published in Technology & Computing

Sony's 4K TVs have been a stunning commercial success, but until now, buyers have been concerned that they might be saddled with an obsolete HDMI connection that can't handle 4K properly

Sony recently released details on their new shoulder-mount XDCAM, the PMW-400. The camera includes three 2/3-inch-type FullHD Exmor CMOS sensors, giving it terrific low-light sensitivity. Plus, it has interchangeable lens capabilities, HD/SD-SDI and HDMI, and the ability to use multiple formats and bit rates. In a world of REDs and Blackmagic Cinema Cameras, is this camera necessary? Absolutely

Making sense of Sensors - part 2

Published in Technology & Computing

As we saw in my previous article on sensor technology, we can now build sensors with enormous numbers attached to them - if not trivially, at least reliably. Given that current 4K sensors are more than adequate to replace 35mm film in terms of sheer resolution, we need to be careful about turning this into a numbers game.

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