RedShark News

Sony reveals its consumer 4K camera format

Published in Technology & Computing

With sales of Sony's larger 4K cameras (the "CineAlta" range) kicking off - apparently more than 2000 F5 and F55s have been sold - Sony has introduced a version of their 4K codec that is more "consumer friendly"

We understand that Sony's prices for the F5 and F55 cameras will be released on Tuesday 27th November. This eagerly awaited announcement has the potential to reshape the digital cinematography landscape

Sony at IBC2014...in video

Published in Business

Freya Black reports on Sony's IBC activities with a collection of videos that illustrate the company's direction for the near future.

Sony 4K X9 series TV's now shipping

Published in Technology & Computing

Sony are now shipping their X9 series TV's with 4K resolution and Triluminos colour displays, at remarkably reasonable prices

Sony recently released details on their new shoulder-mount XDCAM, the PMW-400. The camera includes three 2/3-inch-type FullHD Exmor CMOS sensors, giving it terrific low-light sensitivity. Plus, it has interchangeable lens capabilities, HD/SD-SDI and HDMI, and the ability to use multiple formats and bit rates. In a world of REDs and Blackmagic Cinema Cameras, is this camera necessary? Absolutely

Are consumer products more advanced than professional ones?

4K Ready? 4K Now! One of the things that was most noticeable about IBC2014 was that 4K is now very much a part of the mainstream. That’s not to say there wasn’t still room for debate, though.

A glimpse inside the mind of Sony

Published in Business

 Ever wished you could know more about the thinking behind Sony's new cameras? How does an idea turn into a product?

What's the best shape for a camera? Phil Rhodes has some strong views

Seeing Red

Published in Business

There's always a moment when the harsh nature of reality is crystallised; when however hard you try, you can't pretend any more that things are OK.  For most people, this type of thing happens when they get their first credit card bill after Christmas. For Red, one imagines, their corporate hearts stopped for a moment last Tuesday, 30th October, when Sony revealed the scale of their new camera ecosystem.

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