FIFA is making plans alongside Japan's NHK to capture some of the games from this summer's World Cup in Brazil in 8K. And the footage will be down converted to 4K to help 4K producers. Down converting to 4K! You read it here first!
Even though some people groaned when Sony announced their XAVC codec back in October 2012, it's beginning to look like it is more than just another variation on the h.264 theme. What it may turn out to be is a rich environment for 4K production that is widely supported by NLEs and post production vendors
Ned Soltz, our East Coast correspondent, has all the details on the new Sony pricing, and how it will stir up the Digital Cinematography marketplace
Sony release new Sony FS700 models.
While the burgeoning virtual reality field is cluttered with big names like Sony, HTC, Facebook and others, the StarVR headset from upstart Starbreeze may hold a key advantage over its rivals.
Sony has been teasing us with glimpses of their new 4K delivery system since shortly after they released details of their 84" 4K Bravia TV. Concrete details have been thin on the ground, and we still don't know what the final product will look like. And there's a bigger question as well…