RedShark News

There are a LOT of cameras coming out!

Published in Production

This is going to be a bumper month for camera reviews!

You wouldn’t expect the video business to take lessons in innovation from a company that makes low-cost mixing consoles. But, in the case of the Mackie DL1608, it probably should.

ARRI’s Amira - First user review

Published in Production

 The ARRI Alexa has become hugely popular due to the intelligent processing and the delicious image it creates.The company’s latest camera, the Amira, thus has an exceptional pedigree and, in this review of the first Amira in Australasia by Kiwi cinematographer Donny Duncan, proves to be a pretty exceptional camera too.

We may be reaching the point where the tools, gadgets and gizmos that we love to buy are simply good enough. This is the first of two articles (the second will be by RedShark Technical Editor Phil Rhodes) about what happens when our technology simply gets to the point when we don't actually need any improvements.

In our article How should we test cameras? we asked what was better: unblinking scientific testing or judging on the percieved quality of the image, and we discussed some of the issues surrounding camera evaluations. But we thought it was only right to get the perspective from the people on the front-end doing the reviews themselves. Here, Simon Wyndham presents The Reviewer’s Conundrum.

How do you choose a camera? In this article, we use examples from everyday consumer life; smartphones, cars, computers, etc, to put the latest camera developmens into perspective. And we ask: are we reaching the point where you don't always need the latest and greatest?

UK sees ‘huge demand’ for 4k production

Published in Production

According to UK hire outfit Procam TV, which you will recall has recently spent over £500k on Sony 4k cameras, demand for 4k acquisition in the UK is ramping up impressively.

RedShark reveals The New F from Sony tomorrow

Published in Production

Tomorrow morning, at 8:00am in London, 4:00 in New York, 1:00 AM in Los Angeles, we'll bring you the news of Sony's new product or products. 

We have become so used to technological progress with mainstream video cameras being dizzyingly relentless that it’s almost a shock to come across a field where the dominant models are two years old and, as yet, there are no new ones on the horizon.

With the recent news that the new ARRI ALEXA SXT uses the same sensor as its prececessor, we ask whether innovation in cameras is slowing down

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