RedShark News

World Cup games to be captured in 8K

Published in Production

FIFA is making plans alongside Japan's NHK to capture some of the games from this summer's World Cup in Brazil in 8K. And the footage will be down converted to 4K to help 4K producers. Down converting to 4K! You read it here first!

Tokyo 2020 points to 8K Future (and 4K's obsolescence?).

Published in Business

The decision by the International Olympic Committee to give the 2020 Olympics to Tokyo means that NHK's decades long project to bring its 8K Super Hi-Vision project to the masses not only has a deadline but that 4K now has the threat of built-in obsolescence to cope with.

Despite the frivolous nature of the Eurovision Song Contest, the EBU is does work that is beneficial to broadcasters across the world

8K football production system from Sony

Published in Production

Sony has developed a mind-bending application for UHDTV (Ultra High Definition TV) that records the action on an entire football pitch, and then allows an area of the pitch to be selected and output at "standard" 1080 or 720 resolutions.

Taken with something of a sense of irony, a camera phone can't do justice to the magnificence of an 8K, 33 megapixel video screen.

The 4K evolution is not about 4K

Published in Business

For consumers, the switch to 4K is inevitable. But the transition may not be as impactful for manufacturers as they hope. Here’s why, and what consumers really want.

When cameras are Good Enough

Published in Technology

Have cameras reached the point where we need to be looking beyond resolution to judge their film-making abilities?

IBC2013: What We Learned

Published in Articles

In many ways IBC2013 was a quiet show. Yes it boasted record visitor numbers, but few things happened out in Amsterdam that hadn’t been predicted beforehand: namely HEVC-powered 4K is on the horizon, the second screen is increasingly important to broadcasters’ plans, and higher frame-rate imaging is moving closer and closer to mainstream acceptance. Andy Stout looks back on five days in Amsterdam

The Peril of 4K: Our Craft is Being Threatened!

Published in Business

4K resolution images enable plenty of post-camera hanky-panky.  Shooters embracing very high-resolution cameras must be aware of the downstream perils and threats to the craft that can pop up around them.

8K & Omnicam: more World Cup innovation

Published in Production

The 4K broadcasts from the latter stages of the World Cup in Brazil might have grabbed all the headlines, but Japan’s NHK also oversaw the capture of nine — yes, nine — matches in 8K, while the Final was also captured in 360° panoramic video too.

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