4K isn't just a consumer phenomenon. It's a term that's been in use in the film making community for at least ten years. And it has a very precise definition that is different to what the consumer companies would have us believe
Never has so much usable resolving power been packed into such a small device. From the minute you pick it up, you realise that this is an astonishing camera
Sony have are touting a new handycam camera as “4K for 2K” as the camera costs $1999. It’s a standard little video camera in the traditional palmcorder form factor but it has a few stand-out features in addition to the 4K capabilities.
"One Sony" has been the buzzword at the Electronic Giant's headquarters around the world for some time now. It means that if all the disparate arms of the organisation pull in the same direction, helping each other where possible, then it will make it a much more efficient and competitive entity
CMOSIS upgrades CMV12000 sensor to 300fps at 4k (4,096 x 3,072)
Sony was in a difficult position when they presented their press conference today at the Mirage Ballroom in Las Vegas. They've already announced their F5 and F55 4K cameras in October last year (they've already sold 2000 of them) , and no-one was really expecting any ground-breaking news from them today. But that doesn't mean that the content of the news conference wasn't important, because the underlying seismic movement towards 4K was solidified by a few of the more subtle comments