RedShark News

This article was extremely popular when we first published it. In case you missed it first time - here's a second chance to read it. Sony's XAVC is used across an increasing number of its professional camcorders. Why did they choose yet another format? There were good reasons, as we explain below

Sony explains XAVC in detail

Published in Technology & Computing

Even though some people groaned when Sony announced their XAVC codec back in October 2012, it's beginning to look like it is more than just another variation on the h.264 theme. What it may turn out to be is a rich environment for 4K production that is widely supported by NLEs and post production vendors

The art of Colour Rendering

Published in Post & VFX

Human beings come in a variety of exciting colours. Rendering those colours in a pleasing way has been a goal of photography since before photography actually had colours, but it's always going to be an incredibly subjective issue

You will hear a lot about codecs when it comes to 4k in the next few months, but the most important one of them all finally reaches an important milestone in January when HEVC hits the Final Draft International Standard stage. Ratification and commercial products supporting it will not be far behind

The art of Motion Tracking

Published in Post & VFX

For most of the history of film, if you wanted to insert something into the picture that didn't exist,  the camera had to be stationary. Motion tracking allows artificial objects to be inserted convincingly into real footage. Phil Rhodes explains

Avid launches DNxHR resolution independent codec

Published in Post & VFX

 Avid products will now finally support 4K natively so that you can edit 4K in real time instead of using a proxy, but there have been a few surprises with this announcement at IBC

Replay - The best of 2012: 8 bit or 10 bit?

Published in Technology & Computing

In case you missed first time around, here's one of the best articles from 2012, by Phil Rhodes: 8 bit or 10 bit? The truth may surprise you!

Samsung's NX1: The first 4K camera to record in H.265

Published in Business

Samsung uses the occasion of Photokina 2014 to launch a camera that's sure to entice not only photographerss, but may lure video shooters as well, featuring 4K recording to H.265, a world's first.

Could VP9 be the codec for 4K Blu-Ray?

Published in Studio & Broadcast

 Even though many pundits think 4K will be delivered by streaming, there are plenty of households still with slower broadband for whom this will not be an option. Now, it seems, Google's free VP9 codec might be a candidate for a new "Blu-Ray" format

8 bit or 10 bit? The truth may surprise you

Published in Technology & Computing

It’s a great pity that in order to enjoy the benefits of digital imaging, we must use pixels that may only be one of a comparatively small selection of colours, as opposed to the effectively infinite subtlety of nature. Phil Rhodes spreads light and understanding about quantization and noise.

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