RedShark News

After two weeks of teasing, the NewF is here. And the big surprise is that the NewF is not just a camera but rather an entire ecosystem. Ned Soltz, our NY reporter, brings us the details.

The Weather Company takes to Sony's Cloud

Published in Business

The Weather Company embraces Sony's Cloud production platform to share media throughout its global organization

Sony is back!

Published in Business

Sony is back at its creative best

First street prices for Sony's F5 and F55

Published in Business

Sony caught the entire industry on the hop with their low list pricing for the recently-announced F5 and F55 4K-capable cameras, but now we're seeing the first street prices, and they are, of course, even lower!

Sony F65 goes 8K (sort of)

Published in Technology & Computing

Sony's been busy this year, but amid the new product announcements, the electronics giant quietly releases news that impacts its top-of-the-line F65 camera.

Sony is one of only a handful of companies that has a credible vision - and the means to deliver it - for its cloud services. Behind the scenes, they've been working for a long time with the sort of back-end technology that has to be in place before you can even think about offering a cloud-based production system

Sony explains its new 4K codec: XAVC

Published in Technology & Computing

Do we need yet another H.264 - based codec? Sony thinks that we do, and explains why

Unlike the vast majority of  independent films, we decided to film “La Vie Nous Appartient” with a high-end camera - in this case, the Sony F65. This might have seemed a somewhat daunting task, considering our more than low budget, and our choice to film all by hand in a rocky terrain. But it was important to us to give our sensitive story the quality it deserved

Play your cards right

Published in Technology & Computing

Off the top of my head, I can think of quite a lot of different kinds of flash storage device that are used by at least one sort of motion picture recording technology: multi-manufacturer standards such as CompactFlash, SD, SSD, the proprietary types including P2, SxS and AXS (in all their varieties), and expensive device-specific formats such as SR Memory, RED's flash devices, and the packs made by companies such as Codex for their general purpose recorders

Exclusive: The truth about OLED monitors

Published in Technology & Computing

Will OLED prices ever come down? What makes them so good, anyway? Barry Young reports

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