RedShark News

UK sees the biggest ever order for 4K hire equipment

Published in Business


Procam, a UK-based hire company, has shown a huge commitment to 4K by placing the biggest ever order for equipment by a hire company with Sony

Spanish Football Giants captured by Sony in 4K

Published in Production

 Last Sunday a Lionel Messi hat-trick helped Barcelona to a remarkable 3-4 victory over Real Madrid 3-4 away at the Santiago Bernabéu Stadium. And this time Messi's footballing genius was captured for posterity in full 4K glory.

Extreme 4K

Published in Technology & Computing

This is what happens when you push 4K and long lenses to the limit

Sony F55 hands-on with video tour

Published in Production

I recently had several hours to play with a pre-release Sony PMW-F55 camera. Sony also supplied me with 2 64gb SxsPro+ cards, the AXS-5 4K recorder, one AXSM 4K media storage, the new LCD viewfinder, the new Olivine battery, and last but hardly least, a new Sony 85mm prime lens

Making sense of sensors: Part 1 of 2

Published in Technology & Computing

Film always used to be the main thing that determined how a photograph looked. Now, it's the sensor. So camera manufacturers have taken on a huge extra responsibility!

DaVinci Resolve 10 is one of the applications that has been optimised to run on the new Mac Pro and now, thanks to Dado Valentic from Mytherapy, we can see just how fast it runs. You may be surprised at some of the results!

Hollywood equipment house AbelCine has been serving the needs of professionals for years. Now they're educating pros too, with two videos explaining Sony F55 camera and post workflow.

We were a little bit underwhelmed when we saw the first footage from the F55, not because there's anything wrong with the camera - far from it;  but because it was shot incredibly flat, and we kind of expected something a bit more eye-catching than that. The whole experience set us off on what was essentially a rant about how you shouldn't use YouTube or Vimeo to judge the quality of a camera

After two weeks of teasing, the NewF is here. And the big surprise is that the NewF is not just a camera but rather an entire ecosystem. Ned Soltz, our NY reporter, brings us the details.

Why do people put video from one of the world's top cameras on YouTube with the expectation that we can judge the quality of the material? Just to make it perfectly clear: video on YouTube is highly compressed.

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