RedShark News

Sony F55/F5 gets 4K 444 RGB!

Published in Production

Sony outdoes itself with a major firmware update for the F55 and F5 cameras, enabling true 4K RGB recording, among other goodies.

After two weeks of teasing, the NewF is here. And the big surprise is that the NewF is not just a camera but rather an entire ecosystem. Ned Soltz, our NY reporter, brings us the details.

We were a little bit underwhelmed when we saw the first footage from the F55, not because there's anything wrong with the camera - far from it;  but because it was shot incredibly flat, and we kind of expected something a bit more eye-catching than that. The whole experience set us off on what was essentially a rant about how you shouldn't use YouTube or Vimeo to judge the quality of a camera

Why do people put video from one of the world's top cameras on YouTube with the expectation that we can judge the quality of the material? Just to make it perfectly clear: video on YouTube is highly compressed.

First street prices for Sony's F5 and F55

Published in Business

Sony caught the entire industry on the hop with their low list pricing for the recently-announced F5 and F55 4K-capable cameras, but now we're seeing the first street prices, and they are, of course, even lower!

Making sense of sensors: Part 1 of 2

Published in Technology & Computing

Film always used to be the main thing that determined how a photograph looked. Now, it's the sensor. So camera manufacturers have taken on a huge extra responsibility!

Ned Soltz, our East Coast correspondent, has all the details on the new Sony pricing, and how it will stir up the Digital Cinematography marketplace

We don't think anyone was expecting this. This is such a NON Sony thing. Sony has just announced on their Community website that the Sony F5 and F55 will be able to have a hardware upgrade to two of the most popular post production formats: ProRes and DNxHD

Since 2009 the National Theatre in London has been broadcasting selected productions to Digital Cinemas around the world. On the 27th of February they will set a new standard when they broadcast "War Horse" live via satellite in 4K

Why the Sony F65 is still on top

Published in Production

With Sony's F55 shaping up to be such a good device, it's reasonable to wonder about the future role of Sony's flagship camera, the F65.  We spoke to Richard Lewis, Product Specialist for Cimenatography at Sony Europe, to get some definitive answers

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