RedShark News

UHD is the new HD. Confused? You will be.

Published in Business

The mighty Consumer Electronics Association has defined 4K as UltraHD. Kieron Seth reports

CES: The first real gauge of 4K takeup

Published in Business

Recently, the "meaning of Christmas" has been appended with a not-so-ancient tradition. It means that CES, The Consumer Electronics Show in Las Vegas is just around the corner

How to sell 4K to the consumer

Published in Business

Expensive TV sets don’t just sell themselves. Indeed, US-based trade body the Consumer Electronics Association (CEA) has created a guide for retailers to help explain 4K UHD technology to consumers as part of a push to ramp up spending ahead of the holiday season.

Why 4K is more important than you think

Published in Business

In a recent article on The Hollywood Reporter, the paper questioned if 4K was "the best way to attract consumers." It's a fair question, but it may be missing the point.

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