RedShark News

Sony releases the A7 and A7R mirrorless full-frame cameras

We may be reaching the point where the tools, gadgets and gizmos that we love to buy are simply good enough. This is the first of two articles (the second will be by RedShark Technical Editor Phil Rhodes) about what happens when our technology simply gets to the point when we don't actually need any improvements.

NAB, which is without any question the time and place each year when the biggest announcements are made, is only three weeks away. We'll be there in force, bringing you the most important stories. Meanwhile, it's useful to see what others are predicting at the show

There are a LOT of cameras coming out!

Published in Production

This is going to be a bumper month for camera reviews!

There is always a frisson of excitement generated by big chip cameras, but that doesn’t mean they are always the best answer to the job in hand.

UK sees ‘huge demand’ for 4k production

Published in Production

According to UK hire outfit Procam TV, which you will recall has recently spent over £500k on Sony 4k cameras, demand for 4k acquisition in the UK is ramping up impressively.

ARRI’s Amira - First user review

Published in Production

 The ARRI Alexa has become hugely popular due to the intelligent processing and the delicious image it creates.The company’s latest camera, the Amira, thus has an exceptional pedigree and, in this review of the first Amira in Australasia by Kiwi cinematographer Donny Duncan, proves to be a pretty exceptional camera too.

Lynx: A camera that makes 3D models

Published in Production

This future camera captures the world in 3D models; yet another exciting innovation funded through Kickstarter.

RedShark reveals The New F from Sony tomorrow

Published in Production

Tomorrow morning, at 8:00am in London, 4:00 in New York, 1:00 AM in Los Angeles, we'll bring you the news of Sony's new product or products. 

These days you often find that the most cutting-edge technology is in our smartphones and not our cameras. But the professional and the consumer markets do cross-fertilise, and it benefits us all

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