RedShark News

Why do people put video from one of the world's top cameras on YouTube with the expectation that we can judge the quality of the material? Just to make it perfectly clear: video on YouTube is highly compressed.

RedShark reveals The New F from Sony tomorrow

Published in Production

Tomorrow morning, at 8:00am in London, 4:00 in New York, 1:00 AM in Los Angeles, we'll bring you the news of Sony's new product or products. 

There is always a frisson of excitement generated by big chip cameras, but that doesn’t mean they are always the best answer to the job in hand.

It's  one thing to manually specify which points and objects a system should track, but quite another for a visual system to find its own points - and for your life to depend on it.  In a strange and convoluted way, self-driving cars may point to the future of cameras

The paralysis of choice: The modern camera has a vast array of available features, but too often we find ourselves having to jump through hoops to get basic usability via add-ons, or standing in front of a bewilderingly long and involved menu scratched our heads trying to work out what it is we actually want. Just like buying a coffee. As Simon Wyndham writes, this needs to change.

How do you choose a camera? In this article, we use examples from everyday consumer life; smartphones, cars, computers, etc, to put the latest camera developmens into perspective. And we ask: are we reaching the point where you don't always need the latest and greatest?

You don't need cameras any more

Published in Technology & Computing

Have a close look at this video clip. It’s an advert for a high-end kitchen worktop manufacturer. Watch it in 720p, and look as closely as you can at the camerawork, the clever use of depth of field, the lighting, and particularly the fresh fruit.

And then reflect on the fact that no cameras - or indeed fruit - were involved in the making of this at all.

NAB, which is without any question the time and place each year when the biggest announcements are made, is only three weeks away. We'll be there in force, bringing you the most important stories. Meanwhile, it's useful to see what others are predicting at the show

You wouldn’t expect the video business to take lessons in innovation from a company that makes low-cost mixing consoles. But, in the case of the Mackie DL1608, it probably should.

These days you often find that the most cutting-edge technology is in our smartphones and not our cameras. But the professional and the consumer markets do cross-fertilise, and it benefits us all

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