RedShark News

Following CIPA’s (the Camera & Imaging Products Association) publication of the official 2014 numbers for the photography industry, LensVid has updated its remarkably useful infographic and accompanying video charting what can only really be descibed as the industry's decline. It’s sobering reading.

How do you choose a camera? In this article, we use examples from everyday consumer life; smartphones, cars, computers, etc, to put the latest camera developmens into perspective. And we ask: are we reaching the point where you don't always need the latest and greatest?

The paralysis of choice: The modern camera has a vast array of available features, but too often we find ourselves having to jump through hoops to get basic usability via add-ons, or standing in front of a bewilderingly long and involved menu scratched our heads trying to work out what it is we actually want. Just like buying a coffee. As Simon Wyndham writes, this needs to change.

Why do people put video from one of the world's top cameras on YouTube with the expectation that we can judge the quality of the material? Just to make it perfectly clear: video on YouTube is highly compressed.

Slowing things down wirelessly

Published in Technology & Computing

Ultra slow motion cameras, the sort that will run above 10x, had a bit of a field day at the Olympics, with nigh on 50 units from various different manufacturers deployed during London 2012 alone. Their next task: getting to places that ultra slo mo has never been before, with NAC’s Hi-Motion II leading the way. Andy Stout observes.

These days you often find that the most cutting-edge technology is in our smartphones and not our cameras. But the professional and the consumer markets do cross-fertilise, and it benefits us all

We have become so used to technological progress with mainstream video cameras being dizzyingly relentless that it’s almost a shock to come across a field where the dominant models are two years old and, as yet, there are no new ones on the horizon.

With the recent news that the new ARRI ALEXA SXT uses the same sensor as its prececessor, we ask whether innovation in cameras is slowing down

Opinion: Too many cameras are bad for business

Published in Business

One interesting perspective available from the halls of NAB if you knew who to talk to came from the hire company/equipment rental bosses who, faced with yet more camera models and accessories to be added to their fleets, are starting to feel the strain.

You wouldn’t expect the video business to take lessons in innovation from a company that makes low-cost mixing consoles. But, in the case of the Mackie DL1608, it probably should.

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