Why is a big company like Panasonic licensing ProRes not from Apple but from Atomos?
While many of us are patiently waiting for the Atomos Shogun 4K HDMI recorder, Convergent Design reminds us that they already have an SDI 4K and other recorders on the market, now made better with a recent firmware update.
This is the first of our series looking at people who run a video production business focusing on their strategy and their technology. Mark McCarthy of Sparky Media Productions specialises in very high quality video which is increasingly obtainable on lower-cost equipment - although he's not afraid to use high-end kit where necessary.
In an ideal world, there ought to be no need to calibrate displays
We're following a bit of a theme here: ProRes versus in-camera recording. Here's an extremely interesting clip with a split-screen demonstration of ProRes vs a Canon C100's internal codec which is 24Mbit/s AVCHD
The NAB exhibition in Las Vegas starts on Monday 8th of April, and the RedShark team is packing its bags ready for a long flight to Nevada on Friday. Stand by for NAB's big and surprising announcements
While it's tempting to think that with the Magic Lantern EOS raw hack out in the open that normal, compressed video will never be good enough again, that's taking far too strict a line on it. The fact is that the conventional video output from cameras like the EOS 5D MK III is very good indeed with the exception of certain well-known issues like moire and rolling shutter