At a launch event in Los Angeles, ARRI wowed its audience of cinematographers and Hollywood taste-makers with its full-screen presentation of footage from the Alexa 65 and, better yet, hands-on time with the camera.
The paralysis of choice: The modern camera has a vast array of available features, but too often we find ourselves having to jump through hoops to get basic usability via add-ons, or standing in front of a bewilderingly long and involved menu scratched our heads trying to work out what it is we actually want. Just like buying a coffee. As Simon Wyndham writes, this needs to change.
Can you make a feature film with an iPhone? Well, "yes" is the answer if you don't mind a slightly fuzzy-looking picture on a big screen, and if you sit far enough away, but you can certainly get a cinematic "look" if you use cinema-type techniques when you make your film, and some software to give your work its finishing touches.
Could cameras like the AJA CION usher in a return to capturing great images in-camera? Simon Wyndham investigates.
A clever little anamorphic adaptor opens up new possibilities for the ARRI Alexa
Our resident VFX expert, HaZ, made an on-set discovery that not only eased his workflow, but solidified, in his opinion, the ARRI Alexa as the go-to camera for VFX shoots.